You know how watch lovers often wish time could move just a bit slower? Well, for a few unforgettable days, time did something else it stopped traffic. Why? Because we had our MAAS pop-up tucked inside CarWorx a place that normally makes cars look sleek, cool, and showroom-ready. And somehow, watches and car detailers ended up being a surprisingly perfect match.
CarWorx tucked away on Geelsebaan in Tessenderlo is the kind of place where cars transform not hide. They’re the go-to experts for window tinting, PPF, wrapping, car detailing, even those modern “chrome delete” looks. Everyday visitors come to CarWorx expecting skill, precision, and subtle style basically people who understand the power of detail.
So when MAAS rolled in the vibe felt like a natural crossover. Imagine curious customers strolling in for a fresh car finish and spotting watches that in their own small way are about making a different kind of statement. We set up our display in the middle of the store and the place buzzed: car aficionados eyed watches and watch lovers marveled at the craftsmanship behind both products. Beautiful geometry clean lines attention to detail it’s what unites both worlds.
We met people who dropped by expecting to chat about wraps and films but instead ended up examining the Turquoise Aquanova dial under showroom lights. We watched as they leaned in to trace the movement of a second hand then stepped back to admire the clean curves of a case like they just discovered something new about style.
It was about creating connections between people who care about how things are made and how they feel. That’s the secret of both CarWorx and MAAS: craft that speaks, finishes that last and small details that surprise.